STRENGTH TO SEND IT —
SEASON AFTER SEASON
A new kind of training for big mountain skiers & riders.
Where Stoke Meets Science
Real readiness isn’t just about stronger muscles—it’s about a smarter operating system.
At Powder Fitness, we train the hardware and upgrade the software. That means movement patterns, motor control, breath, and the nervous system—not just biceps and burpees.
With structured programs, expert feedback, and the right balance of intensity and intention, we turn practice into performance—so the mountains stay wild, and you stay dialed.
Real Athletes. Real Results.
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After injuring my back, I missed an entire ski season… Feeling hopeless, I started training with Frank on a strong recommendation from a coworker. From our first session, Frank helped change my mindset around my pain, while improving my strength and mobility.
Within just weeks of training, my pain was significantly lower. I returned to skiing and soon after began ski touring and surfing for the first time. Now at age 38, I feel stronger than ever.
Frank not only helped fix my back pain—he inspired me to set new athletic goals that have brought immense joy to my life.
— Eric Rains, New York City
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I trained with Frank in preparation for my snowboard trip to Alaska. Frank’s fitness program is by far the best training I have ever done. He is thoughtful and caring, explaining the how and why of each movement.
I arrived in Alaska with a whole new mindset and body, ready to shred some of the most intense terrain on the planet. I am eternally grateful for Frank, and still to this day, use FranklyFitness as a model for my workout routines.
— “Smitty” Andrew Smith, Jackson Hole, WY
Why I Built Powder Fitness
Powder Fitness has been years in the making—rooted in a dream that started when I moved to Jackson Hole with a single mission: ski 100 days. It wasn’t about glory. It was about gravity, flow, freedom—and reconnecting to something deeper.
Skiing, for me, has always felt like the highest expression of movement. To link high speed turns through bottomless untracked powder is to leave your soul’s signature in the snow. There’s no better feeling.
I knew back in 2009 I wanted to build something for mountain athletes. But life pulled me east—into NYC’s film and fitness scene, training actors, working with luxury resorts, and leading corporate wellness programs. Ten years later a client-turned-friend invited me to join him on ski-touring adventure in New Zealand. I later joined him in British Columbia, Patagonia, and—most recently—Alaska. That trip brought it all back.
Powder Fitness is my return to the mountains—and my way of helping others prepare for theirs. It’s built for skiers who train with purpose, and who find their freedom on the steep, the deep, and the wild.
The Powder Fitness Pillars
Strength That Travels
We build real-world strength that performs outside the gym—on skis, skins, and uneven terrain. No fluff. Just durable, multi-planar capacity you can count on when it matters most.
Mobility That Moves You
Forget passive stretching. We train active range and joint control so you can access strong, usable motion under load, in motion, and through fatigue. Mobility is freedom, not a warm-up.
Resilience Built Daily
From breathwork to load management to nervous system recovery—we help you build a deep well of energy and bounce-back. For powder days, long tours, and full seasons of send.
What’s Coming This Season
Powder Fitness is just getting started. We’re building a next-gen training system for skiers and snowboarders who want to move better, shred harder, and stay out there longer.
- ⛷️ Foundations Program: 6-week ski prep for performance + longevity
- 📹 On-Demand Library: Short, effective workouts you can do anywhere
- 🧠 Recovery + Breath Tools: Nervous system resets for stress & fatigue
- 🎿 Gear Drops + Stories: Behind-the-scenes of mountain athlete life
More coming soon. Be first to know—join the waitlist and stay in the loop.
Follow along, train smart, and stay in touch:
Questions? Ideas? Reach out anytime:
frank@powderfitness.com